If You’ve Got It, Flaunt It
Strategic partnerships can help both increase revenue and burnish a company’s brand. Two of our clients each recently used promotion to help connect their spokespeople with their customers.
MullenLowe – a Boston-based full service integrated advertising agency – developed an ad campaign for their client JetBlue celebrating the final season of Red Sox great David Oritz. Then a skill contest was added, giving entrants the opportunity to have a children’s piñata party with David Ortiz at Fenway Park. Promosis aided MullenLowe and JetBlue by providing complete contest administration and secure data collection via custom API.
Bose – the ground-breaking audio equipment specialist – and Dick’s Sporting Goods recently forged a new relationship. To communicate this partnership via email and social media marketing, Bose offered a sweepstakes highlighting both top golfing pro Rory McIlroy’s role as Bose Global Ambassador and the opportunity to win a VIP experience at this year’s Deutsche Bank Championship at TPC Boston. We supported Bose’s campaign with sweepstakes development & administration, email and social media banner design, and microsite design and implementation.
Want to use promotion to help maximize the value of your company’s alliances and partnerships? We can design and produce it for you. Just give us a call at 781.639.1937 or send us a message.