Our work continues for one of the world’s biggest brands. This month, Ford Trucks activated their sponsorship of The Outfitters on the Sportsman Channel with a sweepstakes designed to deliver “handraisers”. Last year, we produced a program that touted a Grand Prize combining a Ford Truck with adventure trips designed by renowned outdoor guides from The Outfitters. The program was an outstanding success in delivering truck buyers to Ford.
The 2014 campaign runs a month longer than last year’s and features a redesigned, amped-up Outfitter Adventure Giveaway. The site is responsive so that it is easily viewed on nearly any desktop or mobile device. This year’s program offers an all-new 2015 F-150 Grand Prize, more trips and more prizes tied into a new Facebook giveaway element that will drive interest to the main event. And, after just two weeks we are already drawing more participants and generating a higher velocity of leads for Ford Trucks.
If you want to gauge consumer interest in your products and willingness to purchase, while generating qualified leads, we can design and produce a “handraiser” promotion for your brand. Call or email us today.